Adobe Firefly

Adobe Firefly is Adobe's family of generative AI models and the application built around them. From a text prompt or a reference file, users generate and edit images, vector graphics, video clips, sound effects and speech, and can choose between Adobe's own models and partner models from companies such as Google and OpenAI. Adobe states that its Firefly models are trained on licensed and public domain content, which is intended to make outputs suitable for commercial use. Firefly is available as a web and mobile app, and its features are also embedded in Photoshop, Illustrator, Premiere and Adobe Express. It is used by designers, marketers, video teams and content creators.