---
canonical: "https://www.softatlas.io/apollo-io/products/workflow-automation"
name: "Workflow Automation"
provider: "Apollo.io"
category: "Sales / Sales Engagement / Sales Sequencing"
review_count: 0
ai_powered: true
website: "https://www.apollo.io/product/workflow-engine"
updated: "2026-06-18"
---

# Workflow Automation

By [Apollo.io](/apollo-io.md)

Workflow Automation allows sales teams to automate repetitive tasks, identify successful strategies, and scale them efficiently, enhancing productivity and focus on high-value activities.

## Features
- Automate sales workflows with multi-branch and conditional logic
- Create and edit workflows using drag and drop functionality
- Schedule tasks and notifications for personalized outreach
- Use out-of-the-box templates for quick workflow setup
- Enable manual review and approvals before adding contacts to workflows
- Scale campaigns across teams, personas, and territories
- View entire campaign branches in a single visual flow
- Integrate with other tools for a comprehensive sales process

## Built for
SALES, MARKETERS, EXECUTIVES

Source: https://www.softatlas.io/apollo-io/products/workflow-automation