---
canonical: "https://www.softatlas.io/bird/products/whatsapp"
name: "WhatsApp"
provider: "Bird"
category: "Developer & Engineering / API Management / Communication APIs"
review_count: 0
ai_powered: false
website: "https://bird.com/en-us/products/whatsapp"
updated: "2026-07-28"
---

# WhatsApp

By [Bird](/bird.md)

The WhatsApp Business API allows businesses to send messages with templates, interactive buttons, and media on WhatsApp.

## Features
- Send messages using pre-approved templates
- Integrate interactive buttons and media in messages
- Manage template approval and track approval state
- Receive inbound message webhooks with HMAC-signed events
- Implement session-window awareness for message sending
- Execute multi-step in-app forms with backend validation
- Integrate with Meta Ads Manager for Click-to-WhatsApp Ads
- Add cross-channel fallback to SMS for expired sessions

## Built for
DEVELOPERS, CUSTOMER_SUPPORT, MARKETERS

Source: https://www.softatlas.io/bird/products/whatsapp