---
canonical: "https://www.softatlas.io/bloomreach/products/marketing-automation"
name: "Marketing Automation"
provider: "Bloomreach"
category: "Marketing / Marketing Automation / Customer Journey Automation"
review_count: 0
ai_powered: true
website: "https://www.bloomreach.com/en/products/marketing-automation"
updated: "2026-06-18"
---

# Marketing Automation

By [Bloomreach](/bloomreach.md)

Marketing Automation uses predictive AI to personalize marketing across 13+ channels, including SMS and mobile apps, to increase customer loyalty and reduce manual work.

## Features
- Personalize marketing across 13+ channels using predictive AI
- Connect real-time customer and product data from multiple sources
- Launch intelligent campaigns with in-platform data
- Determine the next best action, ideal channel, and perfect timing for each customer
- Predict purchases, churn, and returns with AI
- Serve relevant product recommendations for every customer
- Create segments and track campaign results with simple prompts
- Generate complete email workflows from a single plain English prompt

## Built for
MARKETERS, EXECUTIVES

Source: https://www.softatlas.io/bloomreach/products/marketing-automation