---
canonical: "https://www.softatlas.io/branch/products/branch-discovery"
name: "Branch Discovery"
provider: "Branch"
category: "Marketing / Advertising Platforms / Programmatic Advertising"
review_count: 0
ai_powered: false
website: "https://www.branch.io/products/discovery"
updated: "2026-06-30"
---

# Branch Discovery

By [Branch](/branch.md)

Branch Discovery helps reach users with targeted programmatic media buying, optimizing ad spend and increasing user acquisition through precise targeting.

## Features
- Reach users with targeted programmatic media buying
- Improve ads ROI with sophisticated attribution
- Drive actions with branded short links and QR codes
- Create, manage, and analyze links at scale
- Deliver tailored content that reduces time to action
- Provide full visibility into bidding, pricing, and performance
- Support multiple ad types including banner, interstitial, and video
- Use machine learning for privacy-friendly targeting

## Built for
MARKETERS, SALES, EXECUTIVES

Source: https://www.softatlas.io/branch/products/branch-discovery