---
canonical: "https://www.softatlas.io/branch/products/branch-performance"
name: "Branch Performance"
provider: "Branch"
category: "Marketing / Marketing Analytics / Attribution Platforms"
review_count: 0
ai_powered: false
website: "https://www.branch.io/products/performance"
updated: "2026-06-30"
---

# Branch Performance

By [Branch](/branch.md)

Branch Performance provides sophisticated attribution to improve ads ROI by connecting every paid media dollar to measurable outcomes, unifying cost, clicks, installs, reengagements, and revenue in one place.

## Features
- Provide sophisticated attribution for mobile ads
- Unify performance data across channels
- Optimize ad spend with real-time insights
- Track multi-touch customer journeys
- Create and manage deep links
- Export data on a customizable schedule
- Build custom audiences with first-party data
- Integrate with ad partners for comprehensive measurement

## Built for
MARKETERS, EXECUTIVES

Source: https://www.softatlas.io/branch/products/branch-performance