---
canonical: "https://www.softatlas.io/brandwatch/products/influencer-marketing"
name: "Influencer Marketing"
provider: "Brandwatch"
category: "Marketing / Social Media Management / Influencer Management"
review_count: 0
ai_powered: false
website: "https://www.brandwatch.com/products/influence"
updated: "2026-07-28"
---

# Influencer Marketing

By [Brandwatch](/brandwatch.md)

Influencer Marketing provides an end-to-end solution to discover influencers and manage campaigns, helping businesses reach a wider audience.

## Features
- Discover influencers using a database of over 65 million creators
- Manage influencer relationships and campaigns in one platform
- Track and report on campaign performance in real time
- Filter influencers by interests, brand affinities, and credibility
- Automate influencer payments in over 120 currencies
- Monitor influencer correspondence with automated email tracking
- Generate and export sales materials and reports
- Streamline content approvals before campaign posts go live

## Built for
MARKETERS, SALES

Source: https://www.softatlas.io/brandwatch/products/influencer-marketing