---
canonical: "https://www.softatlas.io/categories/data-analytics/customer-data-platforms-mnzrkoox/audience-segmentation-mnzrkovy-wldpr"
name: "Audience Segmentation"
path: "Data & Analytics / Customer Data Platforms / Audience Segmentation"
tool_count: 50
total_tool_count: 58
updated: "2026-07-30"
---

# Audience Segmentation

Segment audiences for targeted marketing campaigns.

## Tools in this category

No tool in this category has 5 or more published reviews yet, so this list is ranked by adoption, the number of teams using each tool, not by rating. A rating is shown where one exists, but only as context, never as the ranking key, a single review is not enough to trust for a "best tool" verdict.

1. [Brevo](/brevo.md) , not yet rated on Atlas, 6 teams
2. [Google Marketing Platform](/google-marketing-platform.md) , not yet rated on Atlas, 3 teams
3. [Mixpanel](/mixpanel.md) , not yet rated on Atlas, 3 teams
4. [Similarweb](/similarweb.md) , 5/5 from only 1 review, below the 5-review floor, not ranked by rating, 2 teams
5. [Demandbase](/demandbase.md) , not yet rated on Atlas, 1 teams
6. [Piano](/piano.md) , not yet rated on Atlas, 1 teams
7. [Piwik PRO](/piwik-pro.md) , not yet rated on Atlas, 1 teams
8. [Segment](/segment.md) , not yet rated on Atlas, 1 teams
9. [Twilio](/twilio-inc.md) , not yet rated on Atlas, 1 teams
10. [Typeform](/typeform.md) , not yet rated on Atlas, 1 teams
11. [Appinio](/appinio.md) , not yet rated on Atlas, 0 teams
12. [AppsFlyer](/appsflyer.md) , not yet rated on Atlas, 0 teams
13. [Apteco](/apteco.md) , not yet rated on Atlas, 0 teams
14. [Bazaarvoice](/bazaarvoice.md) , not yet rated on Atlas, 0 teams
15. [BlueConic](/blueconic.md) , not yet rated on Atlas, 0 teams
16. [Bodyguard](/bodyguard.md) , not yet rated on Atlas, 0 teams
17. [Brandwatch](/brandwatch.md) , not yet rated on Atlas, 0 teams
18. [Brightcove](/brightcove.md) , not yet rated on Atlas, 0 teams
19. [Cassandra](/cassandra.md) , not yet rated on Atlas, 0 teams
20. [Clutch](/clutch.md) , not yet rated on Atlas, 0 teams
21. [Commanders Act](/commanders-act.md) , not yet rated on Atlas, 0 teams
22. [Contentstack](/contentstack.md) , not yet rated on Atlas, 0 teams
23. [Crunchbase](/crunchbase.md) , not yet rated on Atlas, 0 teams
24. [DeBounce](/debounce.md) , not yet rated on Atlas, 0 teams
25. [DinMo](/dinmo.md) , not yet rated on Atlas, 0 teams
26. [Displayce](/displayce.md) , not yet rated on Atlas, 0 teams
27. [FlexMR](/flexmr.md) , not yet rated on Atlas, 0 teams
28. [Forsta](/forsta.md) , not yet rated on Atlas, 0 teams
29. [GWI](/gwi.md) , not yet rated on Atlas, 0 teams
30. [KISSmetrics](/kissmetrics.md) , not yet rated on Atlas, 0 teams
31. [Klaviyo](/klaviyo.md) , not yet rated on Atlas, 0 teams
32. [Kochava](/kochava.md) , not yet rated on Atlas, 0 teams
33. [Konnecto](/konnecto.md) , not yet rated on Atlas, 0 teams
34. [Leadspace](/leadspace.md) , not yet rated on Atlas, 0 teams
35. [Luxurynsight](/luxurynsight.md) , not yet rated on Atlas, 0 teams
36. [Mapbox](/mapbox.md) , not yet rated on Atlas, 0 teams
37. [Measured](/measured.md) , not yet rated on Atlas, 0 teams
38. [mediarithmics](/mediarithmics.md) , not yet rated on Atlas, 0 teams
39. [Meltwater](/meltwater.md) , not yet rated on Atlas, 0 teams
40. [MoEngage](/moengage.md) , not yet rated on Atlas, 0 teams
41. [MyTraffic](/mytraffic.md) , not yet rated on Atlas, 0 teams
42. [Olo](/olo.md) , not yet rated on Atlas, 0 teams
43. [Paylead](/paylead.md) , not yet rated on Atlas, 0 teams
44. [Playtech](/playtech.md) , not yet rated on Atlas, 0 teams
45. [PowerReviews](/powerreviews.md) , not yet rated on Atlas, 0 teams
46. [QuestionPro](/questionpro.md) , not yet rated on Atlas, 0 teams
47. [SaleCycle](/salecycle.md) , not yet rated on Atlas, 0 teams
48. [Sovrn](/sovrn.md) , not yet rated on Atlas, 0 teams
49. [Splio](/splio.md) , not yet rated on Atlas, 0 teams
50. [Sprinklr](/sprinklr.md) , not yet rated on Atlas, 0 teams

Showing the top 50 of 58 tools tracked in this category, ranked highest first.

Source: https://www.softatlas.io/categories/data-analytics/customer-data-platforms-mnzrkoox/audience-segmentation-mnzrkovy-wldpr