---
canonical: "https://www.softatlas.io/categories/data-analytics/product-web-analytics/funnel-analysis"
name: "Funnel Analysis"
path: "Data & Analytics / Product & Web Analytics / Funnel Analysis"
tool_count: 2
total_tool_count: 2
updated: "2026-07-21"
---

# Funnel Analysis

Funnel analysis tools track user behavior through sales funnels to optimize conversions.

## Tools in this category

No tool in this category has 5 or more published reviews yet, so this list is ranked by adoption, the number of teams using each tool, not by rating. A rating is shown where one exists, but only as context, never as the ranking key, a single review is not enough to trust for a "best tool" verdict.

1. [Hotjar](/hotjar.md) , 5/5 from only 1 review, below the 5-review floor, not ranked by rating, 2 teams
2. [Wisepops](/wisepops.md) , 5/5 from only 1 review, below the 5-review floor, not ranked by rating, 1 teams

Source: https://www.softatlas.io/categories/data-analytics/product-web-analytics/funnel-analysis