Cuebiq

Cuebiq turns anonymized mobile location data into insight on how people move, shop and visit places in the real world. Brands and agencies use its footfall measurement to see whether advertising campaigns drive store visits, compare regions and benchmark against competitors. Its audience offering lets marketers build segments from real-world visit behaviour and activate them on advertising platforms. A data platform and API give analysts and researchers access to aggregated mobility datasets, and the company supplies custom datasets to public agencies and academic teams studying public health or crisis response. Consent-based collection and privacy controls are central to its offer. The company operates from New York and Milan.