---
canonical: "https://www.softatlas.io/digitaleo/products/direct-marketing"
name: "Direct Marketing"
provider: "Digitaleo"
category: "Marketing / Marketing Automation / Campaign Automation"
review_count: 0
format: "CORE_PRODUCT"
ai_powered: true
website: "https://www.digitaleo.com/en/direct-marketing-solution"
updated: "2026-06-12"
---

# Direct Marketing

By [Digitaleo](/digitaleo.md)

A solution for executing direct marketing campaigns via various channels such as RCS, SMS, and Email to enhance customer engagement.

## Features
- Execute direct marketing campaigns via RCS, SMS, and Email
- Create multi-channel campaign templates with local personalization
- Drag-and-drop editor for easy customization
- Automate marketing actions for events like birthdays and registrations
- Track campaign performance at national, regional, or local levels
- Collaborate with local teams using shared communication plans
- Control brand image with zone lock and shared charters
- Integrate with Salesforce for data-driven campaigns

## Built for
MARKETERS, SALES, EXECUTIVES

Source: https://www.softatlas.io/digitaleo/products/direct-marketing