---
canonical: "https://www.softatlas.io/google-marketing-platform/products/display-and-video-360"
name: "Display & Video 360"
provider: "Google Marketing Platform"
category: "Marketing / Advertising Platforms / Programmatic Advertising"
review_count: 0
format: "CORE_PRODUCT"
ai_powered: true
website: "https://marketingplatform.google.com/home"
updated: "2026-06-11"
---

# Display & Video 360

By [Google Marketing Platform](/google-marketing-platform.md)

Reach today’s always-connected audiences wherever they are.

## Features
- Comprehensive campaign management for digital advertising
- Integration with Google Marketing Platform for seamless operations
- Advanced targeting options to reach specific audiences
- Real-time reporting and analytics for campaign performance
- Support for multiple ad formats including video and display
- Automated bidding strategies to optimize ad spend
- Collaboration tools for team-based campaign management
- Access to premium inventory across various channels

## Built for
MARKETERS, EXECUTIVES

Source: https://www.softatlas.io/google-marketing-platform/products/display-and-video-360