---
canonical: "https://www.softatlas.io/hightouch/products/intelligence"
name: "Intelligence"
provider: "Hightouch"
category: "Data & Analytics / Customer Data Platforms / Customer Data Platforms"
review_count: 0
ai_powered: true
website: "https://hightouch.com/platform/intelligence"
updated: "2026-09-28"
---

# Intelligence

By [Hightouch](/hightouch.md)

Intelligence analyzes campaigns to provide insights and optimize marketing strategies.

## Features
- Analyze cross-channel campaign performance
- Run A/B experiments and incrementality tests
- Build custom funnels to understand customer journeys
- Slice data by any attribute for detailed insights
- Sync audiences to marketing tools
- Measure trends over time across campaigns
- Optimize marketing strategies using data insights
- Leverage existing data without changing tech stack

## Built for
MARKETERS, SALES, EXECUTIVES

Source: https://www.softatlas.io/hightouch/products/intelligence