---
canonical: "https://www.softatlas.io/lavender/products/ora"
name: "Ora"
provider: "Lavender"
category: "Sales / Sales Engagement / Email Outreach Automation"
review_count: 0
ai_powered: true
launched: 2025
website: "https://lavender.ai/ora"
updated: "2026-07-30"
---

# Ora

By [Lavender](/lavender.md)

Ora is Lavender's intelligent AI sales agent that drafts emails like a top seller, leveraging billions of emails to enhance email effectiveness and engagement.

## Features
- Research prospects to gather background and psychological information
- Write personalized and optimized sales emails automatically
- Send sales emails to a large number of contacts
- Enrich CRM with reasoned research based on email performance
- Analyze market trends and key events
- Integrate with Salesforce for data uploads
- Train AI agent based on user instructions and data
- Pull company information including operations and target audience

## Built for
SALES, MARKETERS, EXECUTIVES

Source: https://www.softatlas.io/lavender/products/ora