---
canonical: "https://www.softatlas.io/leadangel/products/lead-routing"
name: "Lead Routing"
provider: "LeadAngel"
category: "Sales / Lead Generation / Lead Routing"
review_count: 0
ai_powered: false
website: "https://leadangel.com/lead-routing"
updated: "2026-07-30"
---

# Lead Routing

By [LeadAngel](/leadangel.md)

LeadAngel's Lead Routing solution automates the distribution of inbound leads to the appropriate sales representatives using rule-based logic, ensuring accuracy and speed.

## Features
- Route leads, contacts, opportunities, and accounts based on flexible rules
- Assign leads on-the-fly to specific team members based on availability
- Transfer leads live on call from SDR to Account Executive
- Auto-convert objects as necessary
- Assign leads in batch or in real time
- Integrate with existing CRM systems
- Perform data deduplication
- Generate reports on lead routing efficiency

## Built for
SALES, MARKETERS, OPERATIONS

Source: https://www.softatlas.io/leadangel/products/lead-routing