LiveRamp

LiveRamp is a US data collaboration company used by brands, agencies, publishers, retailers and technology platforms. Its identity technology, built around the RampID identifier, resolves and translates customer records across devices and partners without sharing raw personal data. On top of that layer, customers build audiences, enrich their data, buy third-party segments from a data marketplace, activate audiences on media platforms and run joint analyses with partners in clean rooms. Measurement tools connect ad exposure with conversions across channels. The platform includes data governance controls, APIs and agentic AI orchestration, and runs on major cloud environments such as AWS, Google Cloud and Snowflake.