Madison Logic

Madison Logic sells account-based marketing software and media to B2B marketing teams. It identifies companies researching relevant topics using intent signals from its own content syndication network and third-party data, then scores and prioritizes those accounts. Marketers activate campaigns against the selected accounts through content syndication that generates leads, programmatic display, LinkedIn ads, connected TV and digital audio, all managed from one platform. Dashboards report account engagement and the pipeline influenced by each campaign. The company is based in New York and serves enterprise technology and B2B brands that run demand generation programs targeting buying groups.