---
canonical: "https://www.softatlas.io/meltwater/products/genai-lens"
name: "GenAI Lens"
provider: "Meltwater"
category: "Marketing / Social Media Management / Social Listening"
review_count: 0
ai_powered: true
website: "https://www.meltwater.com/en/products/genai-lens"
updated: "2026-07-28"
---

# GenAI Lens

By [Meltwater](/meltwater.md)

GenAI Lens uses AI to filter and organize media and social data, providing prioritized insights and automated workflows.

## Features
- Monitor AI visibility across major LLMs like ChatGPT, Gemini, and Claude
- Benchmark AI share of voice against competitors
- Track brand prevalence and visibility trends over time
- Analyze AI-generated content for brand mentions and sentiment
- Customize prompts to simulate real buyer journeys
- Identify and optimize content for increased AI pickup
- Track sources and citations influencing AI-generated responses
- Provide actionable insights for refining media and content strategies

## Built for
MARKETERS, EXECUTIVES

Source: https://www.softatlas.io/meltwater/products/genai-lens