---
canonical: "https://www.softatlas.io/olo/products/olo-loyalty"
name: "Olo Loyalty"
provider: "Olo"
category: "Marketing / Marketing Automation / Customer Journey Automation"
review_count: 0
ai_powered: false
website: "https://www.olo.com/loyalty"
updated: "2026-07-20"
---

# Olo Loyalty

By [Olo](/olo.md)

A guest rewards program that helps restaurants build lasting loyalty and drive repeat business through personalized marketing.

## Features
- Enroll guests effortlessly with passwordless sign-on and phone-based in-store enrollment
- Capture and unify first-party guest data across all touchpoints
- Personalize rewards with flexible structures, gamification, and tiering systems
- Integrate seamlessly with POS systems for real-time points accrual and redemption
- Analyze loyalty vs. non-loyalty behavior for targeted engagement
- Launch milestone-based automated offers and re-engagement campaigns
- Track points balance and progress directly at checkout
- Access a starter member network for instant guest enrollment

## Built for
MARKETERS, OPERATIONS, EXECUTIVES

Source: https://www.softatlas.io/olo/products/olo-loyalty