---
canonical: "https://www.softatlas.io/rudderstack/products/agentic-audiences"
name: "Agentic Audiences"
provider: "RudderStack"
category: "Data & Analytics / Customer Data Platforms / Customer Data Platforms"
review_count: 0
ai_powered: true
website: "https://rudderstack.com/product/agentic-audiences"
updated: "2026-10-16"
---

# Agentic Audiences

By [RudderStack](/rudderstack.md)

Agentic Audiences allows users to create and activate customer segments using AI-native chat experiences or intuitive UIs, enhancing ad targeting and lifecycle personalization.

## Features
- Analyze warehouse data to find valuable customer segments
- Build audiences instantly from analysis without SQL
- Activate audiences directly to ad platforms and CRMs
- Receive audience recommendations with insights and rationale
- Refine audiences using a visual AI/UI hybrid builder
- Sync audiences automatically to keep data fresh across platforms
- Connect to existing data models and definitions for accurate audience building
- Use plain English to explore data and identify patterns

## Built for
MARKETERS, DEVELOPERS, EXECUTIVES

Source: https://www.softatlas.io/rudderstack/products/agentic-audiences