---
canonical: "https://www.softatlas.io/scoreplay/products/creator-dam"
name: "Creator (DAM)"
provider: "ScorePlay"
category: "Design & Creative / Digital Asset Management / Content Operations DAM"
review_count: 0
ai_powered: false
website: "https://www.scoreplay.io/products/creator"
updated: "2026-07-12"
---

# Creator (DAM)

By [ScorePlay](/scoreplay.md)

Creator is a Digital Asset Management (DAM) solution that automates critical digital workflows for sports organizations, focusing on photos and short videos.

## Features
- Automate athlete content distribution using facial recognition
- Index and distribute content automatically on a single platform
- Enable partner collaboration with logo and text detection
- Retrieve content quickly with advanced search capabilities
- Track usage, downloads, sessions, and engagement with analytics
- Manage content versions with sophisticated version control
- Protect brand with customizable and automatic watermarks
- Streamline live workflows for real-time content capture and distribution

## Built for
MARKETERS, OPERATIONS, EXECUTIVES

Source: https://www.softatlas.io/scoreplay/products/creator-dam