---
canonical: "https://www.softatlas.io/skai/products/retail-media"
name: "Retail Media"
provider: "Skai"
category: "Marketing / Advertising Platforms / Retail Media Platforms"
review_count: 0
ai_powered: true
website: "https://skai.io/retail-media-solutions"
updated: "2026-08-31"
---

# Retail Media

By [Skai](/skai.md)

Retail Media is a solution that enables brands to manage and optimize their retail media campaigns across various platforms, driving better visibility and sales outcomes.

## Features
- Manage campaigns across multiple retail media networks
- Automate bidding and budgeting with AI-powered optimization
- Analyze search terms and implement negative keyword strategies
- Create custom metrics for tailored reporting
- Visualize trends and metrics with dashboard reporting
- Capture competitive insights for channel share of voice
- Integrate digital shelf data with advertising metrics
- Automate keyword harvesting for optimal reach

## Built for
MARKETERS, EXECUTIVES

Source: https://www.softatlas.io/skai/products/retail-media