--- canonical: "https://www.softatlas.io/stacks/benchmark/cac-40/design-creative" name: "All Design & Creative tools used by the CAC 40" cohort: "CAC 40" category: "Design & Creative" companies_listed: 40 tools_identified: 13 updated: "2026-09-21" --- # All Design & Creative tools used by the CAC 40 21 of the 40 companies have at least one Design & Creative tool identified, 13 tools in all. Every percentage is a share of the full 40, so every figure is a floor. Functions: UI/UX Design (3 tools), Graphic Design (1 tool), Video & Media Creation (8 tools), Digital Asset Management (1 tool). ## The 10 most adopted tools 1. [Pitchy](https://www.softatlas.io/pitchy), 35% (14 companies) 2. [PlayPlay](https://www.softatlas.io/playplay), 18% (7 companies), rated 5/5 on Soft Atlas (1 review) 3. [Dassault Systèmes](https://www.softatlas.io/dassault-systemes), 10% (4 companies) 4. [Aive](https://www.softatlas.io/aive), 8% (3 companies) 5. [Figma](https://www.softatlas.io/figma), 8% (3 companies), rated 4.8/5 on Soft Atlas (2 reviews) 6. [Acquia](https://www.softatlas.io/acquia), 5% (2 companies) 7. [Cenareo](https://www.softatlas.io/cenareo), 5% (2 companies) 8. [SkyReal](https://www.softatlas.io/skyreal), 5% (2 companies) 9. [Synthesia](https://www.softatlas.io/synthesia), 5% (2 companies) 10. [HeyGen](https://www.softatlas.io/heygen), 3% (1 company) The other 3 are listed for Soft Atlas members at https://www.softatlas.io/stacks/benchmark/cac-40/design-creative. Benchmark: https://www.softatlas.io/stacks/benchmark/cac-40 Source: https://www.softatlas.io/stacks/benchmark/cac-40/design-creative