---
canonical: "https://www.softatlas.io/stacks/benchmark/french-saas/marketing"
name: "All Marketing tools used by the French SaaS"
cohort: "French SaaS"
category: "Marketing"
companies_listed: 946
tools_identified: 76
updated: "2026-09-15"
---

# All Marketing tools used by the French SaaS

128 of the 946 companies have at least one Marketing tool identified, 76 tools in all. Every percentage is a share of the full 946, so every figure is a floor.

Functions: Event Management (3 tools), Form Builders (3 tools), Local Marketing (2 tools), Marketing Automation (17 tools), Translation & Localization (2 tools), Email Marketing (9 tools), SEO, GEO & Content Optimization (16 tools), Advertising Platforms (9 tools), Social Media Management (11 tools), Affiliate Marketing (1 tool), Marketing Analytics (3 tools).

## The 10 most adopted tools

1. [Semrush](https://www.softatlas.io/semrush), 2% (18 companies), rated 3.6/5 on Soft Atlas (5 reviews)
2. [Brevo](https://www.softatlas.io/brevo), 1% (13 companies), rated 3.8/5 on Soft Atlas (5 reviews)
3. [Ahrefs](https://www.softatlas.io/ahrefs), 1% (7 companies), rated 4.5/5 on Soft Atlas (2 reviews)
4. [Customer.io](https://www.softatlas.io/customer-io), 1% (7 companies)
5. [Mailjet](https://www.softatlas.io/mailjet), 1% (6 companies)
6. [Resend](https://www.softatlas.io/resend), 1% (6 companies)
7. [Tally](https://www.softatlas.io/tally), 1% (6 companies), rated 4.3/5 on Soft Atlas (3 reviews)
8. [Weglot](https://www.softatlas.io/weglot), 1% (6 companies)
9. [Google Ads](https://www.softatlas.io/google-ads), 1% (5 companies)
10. [Mention](https://www.softatlas.io/mention), 1% (5 companies)

The other 66 are listed for Soft Atlas members at https://www.softatlas.io/stacks/benchmark/french-saas/marketing.

Benchmark: https://www.softatlas.io/stacks/benchmark/french-saas

Source: https://www.softatlas.io/stacks/benchmark/french-saas/marketing