---
canonical: "https://www.softatlas.io/stacks/benchmark/impact-40-120/customer-experience"
name: "All Customer Experience tools used by the Impact 40/120"
cohort: "Impact 40/120"
category: "Customer Experience"
companies_listed: 120
tools_identified: 10
updated: "2026-10-08"
---

# All Customer Experience tools used by the Impact 40/120

11 of the 120 companies have at least one Customer Experience tool identified, 10 tools in all. Every percentage is a share of the full 120, so every figure is a minimum.

Functions: Customer Support (5 tools), Messaging & Live Chat (1 tool), Customer Feedback & VoC (1 tool), Conversational AI (3 tools).

## The 10 most adopted tools

1. [Intercom](https://www.softatlas.io/intercom), 3% (3 companies), rated 4.5/5 on Soft Atlas (2 reviews)
2. [WAX](https://www.softatlas.io/wax), 2% (2 companies)
3. [Appinio](https://www.softatlas.io/appinio), 1% (1 company)
4. [Crisp](https://www.softatlas.io/crisp), 1% (1 company)
5. [Fin](https://www.softatlas.io/fin), 1% (1 company)
6. [Gorgias](https://www.softatlas.io/gorgias), 1% (1 company)
7. [Klark](https://www.softatlas.io/klark), 1% (1 company)
8. [Salesforce Service Cloud](https://www.softatlas.io/salesforce-service-cloud), 1% (1 company), rated 4/5 on Soft Atlas (2 reviews)
9. [Yuma](https://www.softatlas.io/yuma), 1% (1 company)
10. [Zendesk](https://www.softatlas.io/zendesk-inc), 1% (1 company), rated 2.7/5 on Soft Atlas (3 reviews)

Benchmark: https://www.softatlas.io/stacks/benchmark/impact-40-120

Source: https://www.softatlas.io/stacks/benchmark/impact-40-120/customer-experience