--- canonical: "https://www.softatlas.io/stacks/benchmark/next40/data-analytics" name: "All Data & Analytics tools used by the Next40" cohort: "Next40" category: "Data & Analytics" companies_listed: 40 tools_identified: 23 updated: "2026-09-15" --- # All Data & Analytics tools used by the Next40 21 of the 40 companies have at least one Data & Analytics tool identified, 23 tools in all. Every percentage is a share of the full 40, so every figure is a floor. Functions: Business Intelligence (9 tools), Customer Data Platforms (2 tools), Data Governance & Catalog (1 tool), Data Warehousing (2 tools), Data Integration (ETL/ELT) (5 tools), Product & Web Analytics (4 tools). ## The 10 most adopted tools 1. [Metabase](https://www.softatlas.io/metabase), 18% (7 companies), rated 5/5 on Soft Atlas (1 review) 2. [Snowflake](https://www.softatlas.io/snowflake-inc), 15% (6 companies) 3. [Tableau](https://www.softatlas.io/tableau-software), 15% (6 companies) 4. [Amplitude](https://www.softatlas.io/amplitude-inc), 13% (5 companies) 5. [Stitch](https://www.softatlas.io/stitch), 10% (4 companies) 6. [Ashby](https://www.softatlas.io/ashby), 8% (3 companies) 7. [Boomi](https://www.softatlas.io/boomi), 5% (2 companies) 8. [Databricks](https://www.softatlas.io/databricks), 5% (2 companies) 9. [Looker](https://www.softatlas.io/looker), 5% (2 companies) 10. [Mindee](https://www.softatlas.io/mindee), 5% (2 companies) The other 13 are listed for Soft Atlas members at https://www.softatlas.io/stacks/benchmark/next40/data-analytics. Benchmark: https://www.softatlas.io/stacks/benchmark/next40 Source: https://www.softatlas.io/stacks/benchmark/next40/data-analytics