---
canonical: "https://www.softatlas.io/stacks/benchmark/y-combinator-top-companies/marketing"
name: "All Marketing tools used by the Y Combinator Top companies"
cohort: "Y Combinator Top companies"
category: "Marketing"
companies_listed: 74
tools_identified: 32
updated: "2026-09-15"
---

# All Marketing tools used by the Y Combinator Top companies

22 of the 74 companies have at least one Marketing tool identified, 32 tools in all. Every percentage is a share of the full 74, so every figure is a floor.

Functions: Event Management (2 tools), Form Builders (1 tool), Local Marketing (1 tool), Marketing Automation (5 tools), Translation & Localization (1 tool), Email Marketing (6 tools), SEO, GEO & Content Optimization (10 tools), Advertising Platforms (3 tools), Social Media Management (1 tool), Marketing Analytics (2 tools).

## The 10 most adopted tools

1. [AirOps](https://www.softatlas.io/airops), 5% (4 companies)
2. [Clearscope](https://www.softatlas.io/clearscope), 4% (3 companies)
3. [Semrush](https://www.softatlas.io/semrush), 4% (3 companies), rated 3.6/5 on Soft Atlas (5 reviews)
4. [Branch](https://www.softatlas.io/branch), 3% (2 companies)
5. [Iterable](https://www.softatlas.io/iterable), 3% (2 companies)
6. [Mailchimp](https://www.softatlas.io/mailchimp), 3% (2 companies)
7. [Mailgun](https://www.softatlas.io/mailgun), 3% (2 companies)
8. [Marketing Cloud Account Engagement](https://www.softatlas.io/marketing-cloud-account-engagement), 3% (2 companies)
9. [Surfer](https://www.softatlas.io/surfer), 3% (2 companies)
10. [Typeform](https://www.softatlas.io/typeform), 3% (2 companies)

The other 22 are listed for Soft Atlas members at https://www.softatlas.io/stacks/benchmark/y-combinator-top-companies/marketing.

Benchmark: https://www.softatlas.io/stacks/benchmark/y-combinator-top-companies

Source: https://www.softatlas.io/stacks/benchmark/y-combinator-top-companies/marketing