---
canonical: "https://www.softatlas.io/tealium/products/tealium-customer-data-platform"
name: "Tealium Customer Data Platform"
provider: "Tealium"
category: "Data & Analytics / Customer Data Platforms / Customer Data Platforms"
review_count: 0
ai_powered: true
website: "https://tealium.com/platform/cdp-overview"
updated: "2026-10-05"
---

# Tealium Customer Data Platform

By [Tealium](/tealium.md)

Unify and activate customer profiles in real-time, scheduled, and triggered campaigns.

## Features
- Unify customer profiles in real time across devices and channels
- Activate customer data across channels and systems with reverse ETL
- Enrich customer profiles with business logic and consent enforcement
- Integrate with over 1,300 marketing technology stack components
- Feed AI models with real-time, consented customer context
- Resolve identity across devices, sessions, and channels
- Trigger downstream messages and API calls based on live signals
- Build and activate segments directly on data cloud platforms

## Built for
MARKETERS, DEVELOPERS, CUSTOMER_SUPPORT, OPERATIONS, EXECUTIVES

Source: https://www.softatlas.io/tealium/products/tealium-customer-data-platform