---
canonical: "https://www.softatlas.io/tealium/products/tealium-snowflake-audience-discovery-app"
name: "Tealium Snowflake Audience Discovery App"
provider: "Tealium"
category: "Data & Analytics / Customer Data Platforms / Customer Data Platforms"
review_count: 0
ai_powered: false
website: "https://tealium.com/audience-discovery-app-snowflake"
updated: "2026-10-05"
---

# Tealium Snowflake Audience Discovery App

By [Tealium](/tealium.md)

Native app that lets marketing and data teams build audiences inside a Snowflake instance.

## Features
- Build audiences using point-and-click filters
- Create audiences with SQL and AI assistance
- Generate audiences using natural language with Snowflake Cortex
- Activate audiences across multiple channels and destinations
- Validate audience data with live row counts and dataset previews
- Integrate seamlessly with Snowflake without data export
- Govern audience building with Snowflake roles and audit logs
- Refresh audience data in real-time within Snowflake

## Built for
MARKETERS, DEVELOPERS

Source: https://www.softatlas.io/tealium/products/tealium-snowflake-audience-discovery-app