---
canonical: "https://www.softatlas.io/usercentrics/products/usercentrics-server-side-tracking"
name: "Usercentrics Server-Side Tracking"
provider: "Usercentrics"
category: "Data & Analytics / Customer Data Platforms / Tag Management"
review_count: 0
format: "CORE_PRODUCT"
ai_powered: false
website: "https://usercentrics.com/"
updated: "2026-11-05"
---

# Usercentrics Server-Side Tracking

By [Usercentrics](/usercentrics.md)

Server-side tagging service that controls which data is sent to marketing and analytics vendors.

## Features
- Host server-side Google Tag Manager
- Control data sent to third parties
- Apply user consent to tracking events
- Send conversion signals to ad platforms
- Reduce client-side script load

## Built for
MARKETERS, DEVELOPERS

Source: https://www.softatlas.io/usercentrics/products/usercentrics-server-side-tracking