---
canonical: "https://www.softatlas.io/videorunrun/products/creative-versioning"
name: "Creative Versioning"
provider: "VideoRunRun"
category: "Marketing / Advertising / Ad Platforms (Search & Social)"
review_count: 0
ai_powered: true
website: "https://www.videorunrun.com/creative-massive-versioning"
updated: "2026-10-30"
---

# Creative Versioning

By [VideoRunRun](/videorunrun.md)

Creative Versioning enables real-time versioning and split testing of video ads to validate creative decisions with actual campaign results.

## Features
- Automatically generate and deploy 100 to 1,000+ tailored video ads
- Create personalized video ads for every viewer cohort
- Optimize video ad declinations for length, platform, device, and format
- Streamline video production with decision tree visualization
- Generate video ad combinations based on cohort-targeting
- Personalize video ads at the CRM level
- Reduce export costs with on-demand video generation
- Minimize environmental impact with eco-friendly video distribution

## Built for
MARKETERS, SALES

Source: https://www.softatlas.io/videorunrun/products/creative-versioning