---
canonical: "https://www.softatlas.io/wisepops/products/experiments-platform"
name: "Experiments Platform"
provider: "Wisepops"
category: "Data & Analytics / Product & Web Analytics / Experiment Analytics"
review_count: 0
ai_powered: true
website: "https://wisepops.com/experiments"
updated: "2026-07-21"
---

# Experiments Platform

By [Wisepops](/wisepops.md)

A platform to measure the impact of campaigns and improve conversion rates across the sales funnel.

## Features
- Measure the true incremental lift of campaigns
- Deploy tests on any element including bars, popups, and embeds
- Track complete customer behavior patterns from engagement to purchase
- Compare results against a control group to eliminate false positives
- Analyze user interactions with AI-powered algorithms
- Test multiple campaign types and variants
- Integrate seamlessly with Shopify and other tools
- Access advanced A/B testing features with no coding required

## Built for
MARKETERS, SALES, EXECUTIVES

Source: https://www.softatlas.io/wisepops/products/experiments-platform