Looker Studio (formerly Google Data Studio) is Google's free, self-service dashboarding and reporting tool. It connects to Google Analytics, Google Ads, BigQuery, spreadsheets and hundreds of other sources to build shareable, interactive reports. It is a lighter, free product, distinct from Looker, Google Cloud's enterprise BI platform.
About Looker Studio
Looker Studio (formerly Google Data Studio) is Google's free, self-service dashboarding and reporting tool. It connects to Google Analytics, Google Ads, BigQuery, spreadsheets and hundreds of other sources to build shareable, interactive reports. It is a lighter, free product, distinct from Looker, Google Cloud's enterprise BI platform.
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Features
Free interactive dashboards and reports
800+ data connectors (Google Analytics, Ads, BigQuery, Sheets...)
Drag-and-drop report building and templates
Real-time collaboration and sharing
Blended data from multiple sources
Embeddable reports