O
Obiz

Data-driven Marketing

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A marketing solution that leverages data to improve customer knowledge and deliver ultra-personalized experiences tailored to customer expectations.

Marketing Automation PlatformsCustomer Journey AutomationPersonalization Engines

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Features

Collect and analyze reporting data with Obiz tracking tool and Matomo
Perform real-time updates on deal categories to meet beneficiary needs
Analyze data to produce smart benefits programme content
Provide personalized web service content on connected platforms
Measure platform performance with detailed KPI reporting
Ensure GDPR-compliant data use with penetration testing and audits
Offer opt-out option for data collection
Host data in ISO 27 001 certified facilities in France

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