
Data enrichment and outbound automation: many data providers and AI research in one table.
About Clay
Clay lets go-to-market teams build prospect lists and enrich them from many data providers at once. Each row of a table is completed step by step: a waterfall queries several providers in turn until the data is found, and AI agents called Claygents research a company or a person on the web. Signals such as job changes and funding trigger actions, audiences can be synced to advertising platforms, and outreach can be sent from Clay or pushed to a CRM. It is used by growth, sales operations and revenue operations teams.
Reviews
1Marketing·Frequent User·Loyoly·France
Great to begin as a GTM Engineer but limited by a vision of human UI that makes it a pain to debug workflows and to do complex use-cases (compared to the flexibility of coding & using APIs) They're developing the clay CLI but it's currently limited, Clay Workflows is in Beta and full of bugs (I tested it one month ago, it might have changed)